Albert von Thurn and Taxis makes speedy pit stop at InterNetX
Regensburg, October 4, 2012 – Passers-by in the city center of Regensburg recently experienced the thrill of a close-up encounter with a genuine racing car far away from the racing track. Albert von Thurn und Taxis, ADAC GT Masters racing professional and an official team member of InterNetX-Reiter Engineering, relocated the pit stop for his Lamborghini Gallardo LP600+ to the headquarters of his sponsor InterNetX. The video is part of an InterNetX image campaign and can be viewed on internetx.eu.
With this striking drive, InterNetX bridges the fast-paced world of motor sport with its own strong and dynamic corporate image. “It really is very impressive to experience these powerful machines in the middle of Regensburg’s historic downtown. It was a unique experience for the onlookers too – that quickly becomes clear in the video. We had a lot of fun during the shoot and are extremely pleased with the fantastic result”, says Hakan Ali, founder of InterNetX and Head of Sales and Marketing. "We also show the beauty of Regensburg’s historic center – one of our goals is to focus on InterNetX as an attractive employer that operates internationally, but places great value in its local roots. I think we managed to do this quite successfully."
"We are extremely happy to partner with InterNetX for this initiative that will help to generate awareness of our brand," stated Marc Van Wesemael, EURid CEO. "The InterNetX campaign – co-funded via one of the .eu marketing programs – thoroughly supports the image of .eu as one of the most dynamic, valuable and multilingual extensions in the Internet ecosystem, the perfect extension to show your European identity online."
InterNetX is one of the leading providers of domain and hosting products in B2B worldwide. Together with EURid, the registry for .EU domains, InterNetX is a sponsor of the InterNetX-Reiter Engineering racing team with Albert von Thurn und Taxis as the driver. Right on time for the release of the video, the Regensburg team also announced the relaunch of the driver’s website. The elegant look in black and silver is an immediate eye-catcher and along with all the latest news, fans can also enjoy an enormous selection of pictures and videos of the successful driver. The page can be found at www.albertvonthurnundtaxis.de.